The facebook page
that I will be helping to manage is “Entice Lashes & Brows”. This is an eyelash extension salon in Salt
Lake City. My sister is the owner of
this business so I will be working in conjunction with her to create more
traffic to this page. Through this I want
to generate customers to the business saying they heard about the business
through the facebook page. I am building
this page mainly for women since they are about 95-99% of the customers for
this type of product in most areas. I
will still market it to the men because they will often be the ones buying it
for their wife or someone significant in their lives. I will try to make this for anyone over the
age of 18 with no upper age limit because there is still a great number of
senior citizens who enjoy this service.
Lastly, this page will be geared to people who live near the greater
Salt Lake City area stretching to cities such as Ogden and cities more southern
such as Lehi and Provo. Any distance
farther than this, and the customers will often try to find another salon and
settle for less quality of the product due to the distance.
My
plan to do this will be to take advantage of the different demographic filters
that facebook allows you to use which my sister does not know how to utilize
yet. I will also try to get the word to
all of my friends on facebook to see if they have not yet been introduced to
this product and hopefully they will become customers to the salon. Then from there we can make a deal where if
you were referred by someone through facebook, you both receive a discount to
encourage the current members of the page to share this to their friends who
may currently not know about the services of the salon.
www.facebook.com/EnticeLashes
www.facebook.com/EnticeLashes